In my book Your Belief Quotient, chapter four is about Creating Connectedness, with ourselves, with others, with our God. Bill Baren is a coach who describes the importance of connection in a post borrowed from his lastest newsletter.
What My Darkest Times Have in Common
by Bill Baren
As human beings we tend to compare. We compare other people’s highlight reels with our own backstage happenings. We often can’t help it…
The reality is always more complex than it looks.
When I think of my life, I have had my share of failures. I’ve had struggles. And I’ve had times when I couldn’t get out of bed in the morning. It’s definitely not my highlight reel.
Yet when I sat down this week to think about what these darker times had in common for me, I was able to boil down my failures and struggles into three little words:
Lack of Connection
Whenever I’ve lost the connection to what I am doing
Whenever I’ve lost the connection to the people I am doing it with
Whenever I’ve lost the connection to the people I am doing it for
Whenever that happened – I failed, I struggled and/or I got depressed.
As a heart-based entrepreneur, connection is vital to your success. And if you’re not creating a connected business, if you’re feeling alone and isolated, it is more likely than not that you are struggling.
That’s why so many business owners are disenchanted with just marketing on-line, which often doesn’t easily lend itself to creating a community and isn’t conducive to creating the human connection we crave.
What many of the business owners I speak to are finding is that when they carve out a place for themselves as the go-to resource in their own community and when they do more business locally, they tend to lift the veil of isolation and bring in a sense of belonging and connection
into their lives.
So I invite you to create a daily practice of connecting to who you are and what you do. And I urge you to open up your marketing and your business models to being more connected and a lot less isolated.